Recently, Karolin Frankenberger from University of St. Gallen gave a worthwile presentation, one chart of which neatly illustrates why Dual Innovation is essential nowadays: Digitally transforming a company calls for true ambidexterity, i.e. simultaneously succeeding on the S-curve of today’s business model AND that of the future business model which is supposed to eventually supersede […]
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Future-proof Your Innovation Management: Dual Innovation
This article was co-written with Frank Mattes. Being among the pioneers (see e.g. here or here) in making the case that dual approaches to modern corporate innovation are mandatory for innovation impact, we have recently been delighted about two things: First, more and more companies are appreciating our arguments as the following data suggest […]
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