There is a lot of dicussion around how customer orientation effects innovation. The most extreme assertion is to “ignore the customer” in order to not becoming distracted from true innovativeness by getting too close to customers, limiting innovation to incremental new offerings. A research paper by V. Govindarajan, P. K. Kopalle and E. Danneels studies the effects of customer […]
Tag Archives | Customer-driven Innovation
The resonance to my recent post on integrating Lean Startup and Design Thinking features to a combined process has been stunning. It really seems to have hit a nerve! Interestingly, it looks like others support the idea of balancing and combining elements of both innovation approaches, too. A couple of days after having had published my post, Paolo Lorenzoni from IDEO confirmed the complementary nature […]
Both Lean Startup and Design Thinking are promising approaches in order to target innovation. The Lean Startup concept is an appropriate choice for creating new businesses through development of an already existing idea or vision. Design thinking, on the other hand, might be preferred if the right business idea has not been found yet and customer needs or problems are still vague. Therefore, […]
- Innovation Follows Culture Follows Structure April 3, 2019
- Digital Innovation and Scaling-Up April 2, 2019
- Centralizing vs. Decentralizing Innovation March 14, 2019
- Scaling-Up: The Foundation September 11, 2018
- Digital Innovation Units: Recommendations, Trends and Conclusions September 7, 2018
- A Model for Integrative Innovation Management March 21, 2016
- Integrative Innovation February 19, 2013
- Innovation and Organizational Culture February 14, 2015
- Balancing Innovation via Organizational Ambidexterity May 29, 2013
- Innovation and Serendipity May 23, 2013
- Leveraging New Ventures for Innovation July 21, 2014
- Bad Innovation Systems Beat Good Innovators (Almost) Every Time March 26, 2017
- The Firm of the Future Will Manage Two Types of Businesses January 20, 2017
- Integrating Lean Startup and Design Thinking February 1, 2014
- Balancing Innovation via Organizational Ambidexterity – Part 2 August 12, 2013
- Marek Stepan: The strength of the situtational forces was the ma...
- Intrapreneur vs Entrepreneur – Characteristics, Examples and Definitions | Success Unscrambled: […] June 2017, Ralph-Christian Ohr wrote abo...
- Organizational Pathways to Business Model Innovation – Innovation Excellence: […] we have pointed out in a previous post, ...
- Organizational Pathways to Business Model Innovation – Innovation Excellence: […] One is for sure – and this comes ...
- Five Blogs – 29 October 2018 – 5blogs: […] Innovation is About Getting Beyond the I...
- Increasingly Digital World-Learn Corporate Executive Lena Danielsson: […] Blogpost by Ralph-Christian Ohr, Integra...
- Ralph-Christian Ohr: Thanks for your comment and sharing, Jesse - and s...
- Ralph-Christian Ohr: Thanks Lena - likewise! Great lineup and insightfu...
- Lena Andrushchenko: Such a great article! Great you are writing about ...
- Scaling Up Startups in Corporate Settings – tri.cash crypto news: […] for collaboration, corporations have rec...
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